6 façons de dire “je t’aime” (6 Ways to Say “I Love You”) is a media campaign promoting the products of France’s Southwest region to their trade partners in China.

The video concept was the love story between China and France. The series of six, short, three minute videos highlight the beauty and diversity the Southwest France. The 5th clip below was shot at Château d’Haurets during the month of September 2014. To date, there are over 73 million views of the films in China, with a significant audience and media coverage in France.


If you want to watch the whole serie, follow the link here